In less than one week, the most-watched TV event in the United States will kick off.
Conversations all week have been about football. With all of the hype surrounding the game, your international student may be in a bit of culture shock, asking “Just what is all of the fuss about?”
The Super Bowl is a huge part of American culture, but to someone who is new to this country, the attention placed on the Super Bowl can be a bit overwhelming.
What better way to get the conversation going between you and your student than by teaching them about the importance of the Super Bowl in American culture?
Here is some background information you can share with your student:
As the championship game of the National Football League (NFL), the premier American football league in the world, the Super Bowl is the largest, most-watched spectacle in American sports.
According to Nielsen, in 2015, the Super Bowl 49 audience peaked at 120.8 million people (the largest TV audience ever) and more than 70,000 people were in the stands.
The game itself is exciting, but much of the thrill for Americans comes from events surrounding the play on the field.
As you may have already experienced, the week leading up to the Super Bowl is filled with conversation and predictions about the game. You would be hard-pressed to find a sports channel not focused it.
The sports media hosts “media sessions” throughout the week where players will talk about the game, their opponents and anything else relevant to the championship. Many NFL players dream of playing in a Super Bowl from the time they are children, and want nothing more than to win the prize they’ve focused on their entire lives.
As for the fans, many American families will host friends and families in their homes and watch the game with company. These Super Bowl parties typically involve “grilling out,” where families will fire up the grill and cook hamburgers and hot dogs. The game presents an opportunity for fans to reconnect with old friends to watch football and enjoy American food.
Not a football fan? Don’t worry! Many folks who aren’t avid football fans attend Super Bowl parties for the company, food, fun, and of course—the commercials.
Companies will spend millions of dollars for very brief ads during the Super Bowl. An international student may not realize the significance of these advertisements. Almost as many fans watch the Super Bowl for the commercials that do for the actual game. This has become a tradition in itself, as you can actually watch every commercial that aired, the next day on YouTube.
Hopefully you can give your student a better understanding about the big game and its tradition in American culture.
Super Bowl 50
Who: The Denver Broncos vs. The Carolina Panthers
When: Sunday, Feb. 7, 2016 at 6:30 p.m.
Where: The game is played in San Francisco, but can be watched on CBS